Geneva, 22 May, 2018: The 71st meeting of the World Health Assembly (WHA) kicked off in Geneva on Monday. The new Director General Dr Tedros immediately reassured the private sector that they would not be ‘fenced out’ of partnerships at the highest level of global health policy making. The World Health Organization (WHO) governing body will be meeting for a week to decide on the political direction of the institution. Key issues on the agenda will include the Organisation’s General Program of Work, medicines, vaccines, and non-communicable diseases.